Virat Kohli launches his own digital campaign
Virat Kohli’s website is an innovative and novel platform for his fans to stay updated about their favorite cricketer. The website has been developed around Virat’s personality and sense of style and as a treat for his fans have corporated unseen
The logo selection went through approximately 900 designs by various designers across the world and the final result is a sharp and sporty representation precisely of the ace cricketer.
The logo is to be Virat’s unique identity with CSE confirming future plans for a customized merchandise line that will carry the logo.
The 3D Animated Character is a step into unchartered territory for a celebrity in India and was developed by CSE in association with MPC (Motion Pixel Corporation) based in Miami, USA. Virat’s 3D Animated Character has two avatars, the cricketer and
Explaining the thought process behind the 3D Animated Character, Jogesh Lulla, Director, New Media , CSE said, “We couldn’t think of anyone more aspirational who could be portrayed as a super hero other than Virat. We believe his 3D Animated