Microsoft drops Nokia for Lumia
It will now start selling Lumia smartphones as ‘Microsoft Lumia’
Washington: US software giant Microsoft on Friday said it will now start selling Lumia smartphones as ‘Microsoft Lumia’ device instead of calling them Nokia Lumia.
“Our global and local websites are going through a transition as we speak and in the coming days our social channels will get a new name too they will be called Microsoft Lumia,” Microsoft’s senior vice president of marketing for Phones Tuula Rytila said on a blog.
“We have now started the transition from Nokia Lumia to Microsoft Lumia,” the company said. The move comes within 6 month of Microsoft acquiring Finnish telecom company Nokia’s mobile device business for about $7.5 billion.
Mr Rytila did not share timeline for launching Lumia device without Nokia brand name however informed and said, “we are looking foward to unveiling a Microsoft Lumia device soon. This is of course a natural progression as all devices that once came from Nokia now come from Microsoft.”
( Source : PTI )
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