'Apothecary' team comes up with filmi strategy

Published Jun 11, 2014, 3:43 am IST
Updated Apr 1, 2019, 2:11 am IST
Amazing promotional strategy used by the team is giving it much required publicity
Actor Jayasurya    (Photo: DC archives)
 Actor Jayasurya (Photo: DC archives)

Kochi: The film Apothecary is all set to release in August and this film boasts of a multi-starrer cast. After the critically acclaimed Melvilasam, director Madhav Ramdasan is all set to unveil this medical thriller that stars Suresh Gopi, Jayasurya, Asif Ali, Abhirami and Meera Nandha in prominent roles.

Jayasurya has shed oodles of weight for the role. In connection with the film promotion, the makers have also organised a short film competition of 15 minutes duration, the winner of which will be declared at the grand audio release of the film.


Not only this, the winner will also have a chance to enter tinsel town and also get an opportunity to make the promotional video of the film.

The short film entries can be registered till July 10 on the website www.apothecarythemovie.com