Spritz app enables individuals to read lengthy online content much faster, by displaying content, using one word at time.
This app eliminates the clunky page, and shows only a window of 13 characters. It displays only a limited number of characters because the human eye focuses on only 13 characters at a time.
In-depth research states that traditional reading formats take up a lot of physical screen space on mobile devices like smartphones. Taking this fact into consideration, it displays words with the Optimal Recognition Point (ORP).
The ORP utilizes the brain's processing time, and is indicated by a colored letter in the word, helping the user to read quickly. Its technique can increase reading speeds to 1,000 words or more a minute, compared to a normal 220.
To encourage developers, the company will also offer SDKs and APIs for Android, iOS and JavaScript, in order to incorporate it inside apps and websites.
