Zo far, zo good
He is currently the head of Prasad Bidapa Model Management and a model who has taken learning in his stride.
The handsome lad has modelled for many years for some of the biggest fashion designers like Rohit Bal, Tarun Tahiliani, Rohit Gandhi, Rahul Khanna and with many super models too. “I was the first and only Indian model who was selected to model for the United Colors of Benetton ad campaign,” says Zoheb. After working as a model in Bengaluru with Prasad Bidapa, he moved to Mumbai to work with Elite Modelling Agency and then later moved back to Bengaluru to take over his new role.
The year that was
“We have done a lot of mergers and tie-ups this year like the one with Kwan and Elan modelling agencies in Mumbai. Now Bengaluru models don’t need to shift to Mumbai for assignments. They can be based here itself and get work in other cities. Also this year, we launched the Fashion Week and the Megamodel Hunt that we took to Mumbai, Hyderabad, Chennai and Pune. We also did the Colombo Fashion Week for the 10th time in a row and going to do the Sri Lanka Supermodel hunt as well.”
The year that shall be
“We will begin the New Year with the Karnataka Fashion Week in January 2014. We went to Mysore last year and plan to go up north this year,” shares Zoheb with a dimpled smile.
Through Elite in Mumbai, I walked for fashion weeks across the country. But after learning the ropes, it was time to do something different and that’s when this role of heading an established firm came about.
Everyone has their ups and downs, but I don’t recall a really low phase that is worth any mention as I’ve always been a strong man. Every year is a learning, but this year, I have learnt how to make an agency successful and how to lead a team.
Super number 5
It’s a lucky number for me as my name has five alphabets; I do the Model Hunt in five cities and my car number also adds up to five
— as told to Namita Gupta