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Spice brand reboots to launch a brand new device portfolio

Spice has launched an all new portfolio of 8 mobile devices including 5 feature phones and 3 smartphones.

Spice brand, a joint venture between Transsion Holdings, a global mobile phone conglomerate and Spice Mobility, an Indian Business conglomerate that pioneered mobility in India, today launched an all new portfolio of 8 mobile devices including 5 feature phones and 3 smartphones.

The new product portfolio offers aesthetically and stylishly designed phones with features that would stand out and appeal to the youth, and is priced between RS 850 to RS 9,500. In alignment with the fresh design created for the Indian youth, the products are segmented as F Series (Music, fun, fashion), K series (Creative & fashion), V Series (Value premium, with focus on performance and camera), and Z series which are essentially the feature phones, offering best-value and quality with great design.

After establishing a strong presence through itel and TECNO, Transsion Holdings aims to further strengthen its foothold in the world’s fastest growing mobile market with the addition of its third brand in their multi brand portfolio.

Spice brand product portfolio:

F Series: This series includes 2 smartphones including F301 and F302 and are priced at Rs 5,590 and Rs 6,290 respectively. F302 provides instant access to favourite apps is enabled by configurable 5 fingerprints access for personal shortcuts as it is equipped with fingerprint technology and can also set photographs with fun facelifts using Facemask technology in the device.

K Series: This series includes the innovative K 601 with 2GB RAM and is priced at Rs 7,290.

V Series: The V series comes equipped with fingerprint sensor technology to keep them ahead of the league and easy access to multiple features such as:

Z Series: The devices comes enabled with the King Voice feature which lets the consumer navigate through their smart keypad devices, assisted by voice support.

The series include Z102, Z101, Z201, Z202, Z301 and is priced at RS 1,180, RS 1,240, RS 1,625, RS 1,690 and RS 1,850 respectively. The Z201 and Z301 come equipped with Dual Speakers; The Z101 and Z202 come with 2500mAh battery that offers more than 35 hrs of talktime and more than 500 hrs of standby time; additionally, The Z202 comes with the Power bank feature.

The product portfolio will be available in New Delhi starting 11th July, 2017.

( Source : Deccan Chronicle. )
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