Top

You can beat Facebook and WhatsApp deal

There is an option for users to opt out, while still retaining both their Whatsapp and FB accounts.

Mumbai: From Sunday, WhatsApp will have complete freedom to share your information with Facebook and its group of companies. However, there is an option for users to opt out, while still retaining both their Whatsapp and FB accounts.

The new move was implemented on August 25 when WhatsApp announced their new privacy policy online, which caused a worldwide stir with many bringing up WhatsApp’s initial promise of safeguarding the privacy of their users.

The new policy, if accepted by a user, will give the service full authority to share users’ data with its parent company Facebook Inc. and all companies under it. The mobile chat service was acquired by the social media giant for approximately $19.3 billion in 2014.

This will help Facebook target users with customised advertisements on all its platforms. The ads would come through a Facebook programme called ‘Custom Audiences’, letting a business upload lists of customers and phone numbers or other contact information it has collected from warranty cards or other sources.

( Source : Deccan Chronicle. )
Next Story