Mumbai: Actor Siddharth has launched a ‘Kerala Donation Challenge’ as incessant rains continue battering the state over the last few days. The death toll has reached 324.
On August 17, the actor tweeted along with a picture of a blank letter showing his contribution towards to the Chief Minister's Distress Relief Fund (Govt of Kerala, Thiruvananthapuram).
"I did the #KeralaDonationChallenge. It was awesome! Will you? Please?" he tweeted.
His tweet has prompted many on Twitter to share similar posts detailing their donations.
The actor’s tweet is accompanied by a letter where he implores people to help those stranded in Kerala.
He wrote, “It is our duty as Indians to do what we can to help our people in Kerala. Every rupee counts towards making a difference. I believe social media has that special power to create magical movement overnight."
Calling this #KeralaDonationChallenge, he has asked people to "post your donation proof" in order to inspire others. "
I dare you. I beg of you!
— Siddharth (@Actor_Siddharth) August 16, 2018
What do I have to do to make you read and share this?
I did the #KeralaDonationChallenge
It was awesome!
Will you? Please?#KeralaFloods#SaveKerala@CMOKerala pic.twitter.com/9RmMjSKVBC
Actor Varun Dhawan too posted a similar tweet urging people to help and even tagged Siddharth in his post.
If you can help please contribute in anyway possible. I was finding how to help out and @Actor_Siddharth tweet helped me find out about the @CMOKerala relief fund. #istandwithkerela pic.twitter.com/VGyrGeKQWv
— Varun MAUJI Dhawan (@Varun_dvn) August 16, 2018
Hundreds have lost their lives and livelihoods in the last 10 days. Hundreds of thousands have been shifted to relief camps as nearly 100 dams, reservoirs and rivers have overflowed. Even as rescue operations are underway, authorities have warned of worse weather to come.
