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Boutique hotels now a mainstay in the Indian travel industry

The demand for boutique hotels is reflective of the realigned desires of a global traveller.

New Delhi: Scores of Indian and overseas tour operators, alongwith world travellers, will converge in New Delhi later this month to participate in an event showcasing boutique hotels, lodges, hideaways, camps and retreats in India, Nepal and Bhutan.

Brainchild of RARE India, the event, titled Tres RARE, will host speakers on hospitality and related topics on the concept of experiential travel in the sub-continent.

With participation of more than 60 independent boutique hotels from India and its Himalayan neighbours Nepal and Bhutan, the event is expected to offer the first glimpse of game-changing hotel concepts, their new initiatives, and showcase a unique selection of never-treaded-before destinations.

"The demand for boutique hotels is reflective of the realigned desires of a global traveller, who is weary of the standard-fare hotels that though comfortable are unimaginatively identical around various destinations. These boutique hotels inspired us at RARE to break away from the traditional and create an intimate showcase that focuses on the niche rather than the mass and mainstream," said Sowmya R Vijaymohan, the brain behind RARE India and Tres RARE.

Select 100 Indian Destination Management Companies and 50 Foreign Operators from UK, US, France, Germany and Italy will focus on intensive one-on-one engagement, knowledge building and innovations.

Shoba Mohan, the co-founder of RARE India and the event, said, "Boutique and experiential hotels are now a mainstay in the Indian travel industry, and there was a tangible requirement for a platform that is dedicated and designed to showcase their uniqueness."

The event will be held on March 30 and 31 at the Roseate Resort.

( Source : ANI )
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