Top

Watch: The new Bentley ad, completely shot on iPhone and edited on iPad

Take a look at the ad, video and pics taken from an iPhone 5S and edited using iPad Air

Intelligent Details, the latest ad from Bentley, the luxury carmaker, was completely shot on an iPhone and the entire video was edited to finalization on an iPad Air.

Impossible as it sounds, it is true. Even you can shoot your home videos and edit it on an iPad air to create excellent flicks. However, you may not get it as great as the quality in the ad shown here.

We don’t mean to insult your skills or hurt your feelings with that statement, but want to just point out that shooting professional videos from a basic phone would need a plethora of equipment, attachments, lightings and professional skills, both for shooting and editing the final video.

In this ad, the team did not shoot the video by holding just the iPhone in their hands. They had used specialized shooting equipment such as image stabilizers, lens attachments, device attachments, shoulder mounts, tripods, lighting equipment and a load of other things. Take a look at the video, which shows the entire footage on how it was done in the second half.

un-Supported Media

Well, the Bentley video is not the first-there are a couple of other videos that have also been shot entirely (and partially) using iPhones.

Thanks to our information source, MacTrast, we also found out that fashion retailer Burberry had filmed its entire spring/summer collection on an iPhone 5S. Watch that video here.

Another piece of information is the Academy Award winning documentary, ‘Searching for Sugerman’, was partially shot using an iPhone.

The entire work above is an example or demonstration of iOS device’s capabilities that can come close to professional movie shooting which is almost at par with expensive camera equipment.

To finalize the entire article, here are some example photos that an iPhone 5S can actually do. If you don’t believe your eyes, why not download a few pics, check the image properties and find out for yourself. Take a look:

(We are not sure about how the Jellyfish pic was taken, but we trust the source)

Photo(s) courtesy: MacTrast

Next Story